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Inside WaterFire: Marketing Strategies and PR Tips from the World-Renowned WaterFire
This season’s second event goes inside the global phenomenon of WaterFire. What started as a one-time installation has grown into an iconic event, becoming a symbol of a city’s rebirth and re-branding.
Featuring creator Barnaby Evans and Director of Development Bronwyn Dannenfelser, this event will take an in-depth look at the growth and sustained success of WaterFire while offering a glimpse of the 2014 season now underway. Hear about the multi-layered branding behind an event that has become synonymous with a city’s renaissance and learn how the event has elevated the artistry of cities throughout the globe.
Learn best practices on:
• Event growth and sustainability
• Creating a global brand
• Executing and developing ideas
• Cultivating a creative community
When |
Tuesday, May 27, 2025
5:30 – 7:30 |
Where |
Ruth's Chris Steak House
10 Memorial Blvd
Providence, RI 02903 |
Presenter |
Creator Barnaby Evans
Director of Development Bronwyn Dannenfelser |
Cost |
$15 PRSA Members
$20 General Attendance
Please register below |
About WaterFire: WaterFire Providence® is an independent, non-profit arts organization whose mission is to inspire Providence and its visitors by revitalizing the urban experience, fostering community engagement and creatively transforming the city by presenting WaterFire for all to enjoy.
NOTE: Registrations
must be made in advance by using the link above.
We will not accept registrations at the door.
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